#jonurm explores interpretations of contemporary masculinity and femininity. The collections are constructed using lines and geometric patterns.
Inspired by modern architecture and sacred geometry the designer manipulates the structure of the body with the contrast of combining different materials with unique pattern shapes. By removing the unnecessary the silhouette becomes more clean and the wearer becomes more alive. The brand shows especial love and respect for the difference of form and artistic clothing.
Every piece of the collection is handcrafted from refined materials usually in monochromatic tones to accentuate the shape of the cloth.